In the Master in Luxury Brand Management program, you will learn how to help luxury brands develop meaningful values, powerful messaging, and memorable customer experiences. You will analyze the individual and social behavior of customers and apply your insights as you plan new products for a luxury collection, create fashion editorials, or design compelling displays of luxury goods.
WHO SHOULD APPLY
The program is addressed to candidates who have a first-level degree and/or professional experience in design and the arts. It is also open to candidates with a background in economics, management, or the humanities, if they are motivated by strong interest in the field of luxury goods, services, and experiences. All courses are taught in English, so a knowledge of the English language is essential.
Graduates of this program may find employment in the fashion, product design, retail, or hospitality industries.
JOB TITLES INCLUDE:
- Luxury brandmanager
- Digital communicationsdirector
- Communications and PRmanager
- Branding & marketingconsultant
- Fashion show organizer
DURATION 1YEARSAIBA MAIS